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Entrepreneur is one of those sexy words. It’s a strong word that encourages enthusiasm, hope, and carries real energy. It’s the word that screams freedom and success.  If only we could own our own business, we then could be living out our dreams…or so we think.

This dream of entrepreneurship rings in our soul, so we set out to create what we want. We buy the domain, design the website, get set up on Amazon. Sure it takes a couple of weeks, but we did it. We got our hustle up and running.

And there lies the problem.

In today’s society, it’s so easy to create a startup company. For me, I’ve come up with an idea, designed the website and logo, and started selling my product within a day. A few clicks from my bed, and I’m a regular online business.

Launching your hustle isn’t hard.

Making your hustle successful is hard.

I think one of the biggest misconceptions about starting a hustle is that you will gain all this freedom and that it will come naturally to you. That’s not the case at all. Having a hustle is an all-day affair. It’s not tinkering with what I’m passionate about at a leisurely pace. Your hustle is more complicated, tedious and time-consuming than any other job you have ever worked.

Successful hustlers are self-driven, wake up early in the morning, work long hours, make their customers’ experience their priority, all the while still trying to have a balance between their family and spiritual life.  

Being a successful entrepreneur is not impossible.

It’s just hard work.

A lot of hard work.

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Scripture

What does the bible say about personality?

Whatever you do, work at it with all your heart, as working for the Lord, not for human masters, Colossians 3:23  (NIV)

You lazy fool, look at an ant. Watch it closely; let it teach you a thing or two. Nobody has to tell it what to do.All summer it stores up food; at harvest it stockpiles provisions. So how long are you going to laze around doing nothing. How long before you get out of bed? A nap here, a nap there, a day off here, a day off there, sit back, take it easy—do you know what comes next?

Just this: You can look forward to a dirt-poor life, poverty your permanent houseguest! Proverbs 6:10-15 (MSG)

Life is not a series of inspiring montages. Your fingers will get calloused, your knees bruised, your mind mentally drained – all for your hustle. And the thing is, God knows this.  God expects this.

Scripture tells us to work as if we are working for the Lord, not for ourselves or others. When we don’t work hard, we are dishonoring God and setting ourselves up for failure.

Here’s the warning label for this post. There is a time and place for hustle. Don’t let the excuse of working hard distract you from the fact that God has called you to be something more than your hustle.

Remember who you are supposed to be hustling for.

Application

We already understand that being an entrepreneur is hard work. I would never want to scare you away from your passions or dreams – I just want to bring the reality of this life to you. Continually ask yourself, “Is my dream worth it?” If there is any hesitation in your answer, I think you know this particular hustle isn’t for you. If you answered a resounding “YES” then I have three essential tips to help you make your hustle a little bit easier.

Three tips to make your hustle easier.

1

Procrastination is the Devil.

You may have the greatest idea since Chipotle came out with queso (that’s my hot take for the day) but unless you have the discipline to make it happen, it won’t. Show up to work on your tasks. Remain focused, finish one thing at a time, and complete your project before taking on another.
2

Work smarter, not harder.

There is a finite amount of time each week you get to devote to your hustle. Are you using them well? Are you busy or productive? Be mindful of “breaks” that include endless scrolling of every social media app. Ask the question, “Does what I’m doing right now have a meaningful impact on my hustle?” If you find social media a time sucker like most people, schedule your social media time. I know that sounds hokey, but you’ll find that it’s an amazing life hack when you put social media time on your calendar.
3

Listen more, talk less.

Your hustle isn’t really about you so why do you think you have all the answers? As entrepreneurs, not listening is an easy mistake for us to make. I get it. It’s easy to not truly listen when your mind is racing, you know where the conversation is going, and you’re only half-listening to someone around you. It’s easy to convince ourselves that “working hard” is the most important thing right now. However, it turns out one of the best ways to “work hard” is to curate relationships with others. Slow down and choose people.

Benediction

Today, may you work hard. May you embrace the grit and fall in love with the work. God has called you to work with all your heart, so go out and do it.

Question

What’s your biggest struggle when it comes to your hustle? Sound off below. 

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Chris Pochiba

Author Chris Pochiba

Chris Pochiba is an accidental entrepreneur. With over 10 years in the marketing/visual arts world, Chris partners with amazing organizations to create meaningful art that impacts the world.

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